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Why Choose Odoo For CRM Development

Why Choose Odoo For CRM Development

Today, businesses need CRM and ERP services more than ever. Both these tools are nothing less than a strong business backbone. They support data management, customer interaction, and operational workflows. But how can we manage these exceptionally? We can do so with the help of Odoo Development.

Odoo is more than just a business tool; it is a versatile and integrated business management software. In the ERP world, Odoo offers nearly 40 applications to cater to various business management needs. Compared to other tools, Odoo is one of the best CRM and ERP development services.

This article will talk about how Odoo can transform CRM development. With the help of Odoo development service and its cutting-edge features technology, it leads the CRM and ERP revolution rather than merely following it.

What is Odoo?

Odoo is on demand open object and is amongst the most popular ERP software, founded in 2005 in Belgium. It is an open-source ERP system offering businesses a suite of management tools, like accounting, CRM, warehouse, manufacturing, marketing, etc. More than 100 third-party or standard apps are available with Odoo that are inter-connected and if you want some advance level features with nice User Interface then you can also look into Enterprise Version of Odoo.

The software's primary purpose is to automate and streamline your businesses with powerful tools and functionalities. Odoo has over 7 million global users and over 3500 partners helping with implementation development services.

Why Odoo CRM for Your Business

Businesses today can only function with a proper CRM. It is the system that organizes, manages, and monitors customer relationships, irrespective of the industry. Whether it is a large company or a start-up, it is an effective software that can take your business to the next level.

Odoo CRM can help keep customer information in one place, automatically generate leads, provide detailed reporting, manage pipelines, and offer many analytical opportunities. 

These solutions are perfect for the below businesses and more:

  • CRM for Real Estate
  • Odoo CRM for Insurance Agents
  • CRM for Non-profit organizations
  • Retail, Manufacturing, etc.

Odoo CRM 17

Odoo often introduces a new version time-to-time as per the current business requirements. These new versions often come with the latest features that help companies improve their performance at many levels. The latest from Odoo is the CRM 17 version, which includes advanced tools to improve the CRM modules working efficiency.

Through this CRM, your sales executive can get easy access to the sales pipeline with all information in one place. This information can be used to monitor all the CRM operations efficiently. The data in this pipeline will be divided into segments according to how operations are going.

Depending on the evolution, leads and opportunities can be assigned to appropriate phases. The functionality of the CRM module will be covered in detail, along with some additional new features.

Get Free Consulting For Odoo CRM

How Does Odoo Work?

Odoo is operated via a single online interface that houses all its department-organized features. Because they use the same database and source code, their workflows are entirely linked, and the data is connected effortlessly.

Because you may create or purchase modules that tailor the system to your employees' preferred working style, Odoo's modular design significantly improves over other ERP systems. To go technical, Odoo is built in Python 3 and JavaScript and utilizes PostgreSQL as its database to manage your data.

Odoo - A User-Friendly Platform

If you look at Odoo’s business model, it compares itself with some top names in the ERP market, such as SAP, Oracle, and Microsoft Dynamics. Often, the business scope is compared with the user-friendliness of the platform. Odoo is quite a user-friendly platform as it can cover a vast business area.

Odoo is incredibly user-friendly since it has a uniform appearance throughout all of its Odoo Mobile Apps,which makes it simple to get used to. The most common features - grouping and filtering- are always maintained using the same mechanics. The platform has well-spaced UI matrices, highlighting essential elements for easy guidance.

Odoo also helps new users with guides, tours, and step-by-step tutorials, making on-boarding easy. Most importantly, the keyboard shortcuts are readily available, making it incredibly simple to go to the menu and type any name to get started, thus increasing productivity significantly.

Odoo for Inter-connectivity and Integration

The emphasis on integration and interconnectedness that Odoo places on its future is one of its defining characteristics. In a time when data silos hamper organizational performance, Odoo offers a single platform on which various company departments may communicate with one another without difficulty. Departmental boundaries are removed by this integration, allowing for a comprehensive perspective of operations.

Odoo - A Flexible Business Solution

Odoo is a compilation of flexible and modular business management solutions for all business needs. Since it is open-source, companies of any scale or within any industry can easily install it. The modular feature enables companies to use what they need during implementation and scale up the features later.

It covers every company department, making it the perfect ERP solution. Through Odoo, companies can manage marketing, sales, project management, finance, production, HR, warehouse, and operations departments. They can also manage their e-commerce and websites through Odoo, which offers many open-source business apps for optimization.

Companies can find any software they need in Odoo. If the application is unavailable, they can contact Odoo Support OR  choose from the Odoo application store. 

If you still can’t find it, the Odoo Consultants can customize as per your need.

Odoo - Pricing and Overall Features

Odoo is designed to cater to modern business needs. It is a cost-effective, API-friendly platform that integrates easily with Google Maps, WhatsApp, Amazon, etc. 

You can choose from three variants available in Odoo. 

  • One App Free - For one app only, unlimited users Odoo Online
  • Standard - All apps, Odoo Online
  • Custom :
    All apps, Odoo Online / Odoo.sh** / On-premise
    Odoo Studio, Multi-Company, External API

Benefits of Odoo

Let’s look at the benefits of going with Odoo CRM services

  • One of the key benefits is Odoo Customization Services that enable businesses to customize the software as per their needs.
  • It is a flexible platform offering businesses to remove or add features as and when needed.
  • It also offers a modular approach to Odoo Implementation Services.
  • It has a user-friendly interface that is easy for people to navigate and use.
  • Affordability is another advantage of going with Odoo.
  • There is no license fee for Community Version Of Odoo, thus being a cost-effective solution.
  • Odoo Enterprise License cost is also cost-effective compared to other ERP Providers
  • The platform offers integration features with many apps. Thus, it is easier to connect.

Key Features of Odoo

Let’s look at some essential features to help you decide Odoo over other solutions.


Odoo features

Target market

It is excellent for small to medium-sized enterprises.


It has a flexible price model and offers a free, open-source platform with optional paid models.

Odoo Enterprise version with per user per month concept


It allows companies to customize the modules based on their needs.

User interface

It has an intuitive and modern user interface.


Many business applications include CRM, inventory management, accounting, project management, etc.


It can automate lead creation, schedule activities, and team assignments, and let you focus on what is essential.

AI lead scoring

If you have too many leads, Odoo can help you prioritize and score the leads.

Manual entry reduction

Odoo can help send quotes in seconds and ensure you can manage your pipeline by dropping and dragging.

Lead management

In lead management, Odoo can create, acquire, import, score, nurture, and do more.

Odoo Ratings

Here are a few online ratings for Odoo software:

  • Overall rating - 4 / 5
  • Value for money - 4 / 5
  • Ease of use - 4 / 5
  • Features - 4 / 5
  • Customer support - 3.5 / 5

Different Apps Under Odoo

Here are some apps that you can get when you go with Odoo:

  • Website builder with Odoo CMS - content management system
  • Marketing, including email marketing, marketing automation, and social media apps
  • Accounting
  • Ecommerce
  • Subscriptions
  • Point of sale
  • Planning
  • Helpdesk for customer support
  • Consolidation
  • Project management
  • Invoicing
  • PLM - product lifecycle management
  • Timesheets
  • Human resources, like employee referral and recruitment
  • Inventory management and warehouse management
  • eLearning
  • CRM
  • Manufacturing MRP
  • Field services

The desktop or cloud-hosted Odoo Enterprise edition is accessible from any location or device. The Google Android and Apple iOS mobile device mobile applications available by which you can access Odoo through mobile devices and UI of Odoo Enterprise is mobile-friendly.

The Odoo Community are accessible from any location or device but UI is not mobile friendly so it can not be accessed through mobile.

There are many more features in Odoo Enterprise.

Final Thoughts

In summary, using Odoo for CRM development provides a complete solution that works well with other corporate operations. Odoo offers flexibility for expanding enterprises and optimizes CRM procedures with its modular design, customizable features, and intuitive UI. 

Its open-source design also encourages a thriving developer and contributor community, guaranteeing ongoing innovation and progress.

Businesses may improve efficiency, manage client connections, and maintain a competitive edge in today's market by choosing Odoo for CRM development

You can contact CandidRoot Solutions for all your Odoo development needs; they are the experts who offer the best solutions.

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